Darim Biotech has announced the launch of Vivid Montage's latest Performance Nutrition line, which includes three products specifically designed to meet the nutritional needs of athletes before, during, and after exercise.
The new offerings, comprising the UP Energy Drink, ON Energy Gel, and IN Protein Bar, will be available exclusively on the limited-edition trading platform KREAM starting April 10.
This latest line aligns with the growing consumer trend towards performance-oriented nutrition, integrating a flow of products that address the distinct stages of an athletic routine.
Each item is meticulously formulated to optimize nutrient timing and ingredient selection, providing a cohesive solution for athletes.
The UP Energy Drink is crafted for pre-workout consumption, featuring a blend of 11 amino acids at a total of 2,200mg aimed at enhancing performance.
It focuses on a concept of 'Nutrition Warm-Up,' providing a combination of B vitamins and vitamin C for energy production and vitality enhancement, along with fruit-based flavors to improve palatability.
During exercise, the ON Energy Gel offers a dual-energy design combining glucose and palatinose for rapid absorption and sustained energy release.
Its gel format increases portability and convenience, making it easy to consume on the go.
The gel is fortified with 1,000mg of key ingredients, including 500mg of BCAAs and 500mg of L-arginine, complemented by natural caffeine from guarana to boost focus during workouts.
Post-exercise, the IN Protein Bar delivers a plant-based protein solution, packed with approximately 22g of protein.
This high-protein product, which also includes BCAAs for muscle recovery and growth, is designed for clean consumption without the burden of lactose, thus appealing to a wide audience.
These three products—UP Energy Drink, ON Energy Gel, and IN Protein Bar—are available for purchase exclusively on KREAM, with a launch promotion running until April 17, offering discounts of up to 21% based on purchase configurations.
Additionally, customers can apply coupons for savings of up to 31%.
A representative from Vivid Montage stated, “This collaboration is framed under our brand philosophy of 'EVERY MOVE MATTERS,' thoughtfully planned to provide meaningful performance in every moment of exercise.
By linking pre-, during, and post-workout nutrition into a coherent solution, we aim to propose a new lifestyle for our consumers.”
The strategic emphasis on tailored sports nutrition underscores a pivotal moment in the global health and wellness landscape, presenting unique opportunities for buyers and investors.
The targeted nutritional approach not only meets evolving consumer demands but also enhances supply chain efficiency by optimizing ingredient sourcing tailored for peak athletic performance.
