Arocell, the bio-beauty brand under FICC, has demonstrated an impressive revenue growth of 204% in the first quarter of 2026 compared to the same period last year, positioning itself as a trailblazer in the next-generation bio-beauty market.

This remarkable performance is primarily attributed to the successful launch of the 'Super Collagen Bubble Serum Mask,' South Korea's first effervescent skincare product, which has introduced a new paradigm in the collagen mask market.

The brand's robust presence in distribution channels has also played a significant role in its growth.

The 'Super Collagen Mask' achieved a remarkable feat by selling out in 15 consecutive home shopping broadcasts, solidifying its status as a bestseller.

Meanwhile, the 'Mela TXA Sun Serum' has gained traction among professional athletes, further fueling sales momentum.

As a result, Arocell has expanded beyond being merely a strong player in the mask pack segment to successfully entering the high-performance special care category.

Looking ahead to the second quarter, Arocell aims to capitalize on its early momentum by aggressively expanding its product lineup.

The brand plans to officially launch the revamped 'Super Collagen Mask 2.0,' which has already surpassed cumulative sales of 25 million units, and actively cultivate a secondary line, including the 'Mela TXA Mask.

' This strategy is designed to reinforce Arocell's dominance in the mask pack market while addressing diverse consumer needs to sustain its rapid growth trajectory in Q2.

In addition to product innovations, Arocell is actively broadening consumer touchpoints through offline strategies.

The brand has successfully opened its inaugural pop-up store, reinforcing its commitment to engaging with customers closely until the 23rd of this month.

Moreover, Arocell has formalized a strategic partnership with Nongshim, aimed at developing collagen-infused cosmetics.

This collaboration signifies a pivotal step in breaking down industry barriers and is set to become a core driver of innovation as Arocell aspires to consolidate its status as a leader in the bio-beauty sector.

The company's commitment to sustainable practices has also gained recognition, as Arocell was selected as an 'Exemplary Small and Medium-sized Enterprise in ESG' by the Korean Standards Association (KSA), complementing its efforts in social contributions such as product donations through the National Contribution Association.

Global market expansion is accelerating, with Arocell set to penetrate the Japanese market this second half of the year.

The brand has confirmed its entry into Loft, a major Japanese retail channel, marking a strategic move to enhance its global footprint.

Kim Myung-sik, Executive Director at Arocell, stated, “The first quarter of this year has been a turning point for Arocell, driven by the positive market reception of our new products, which has provided a solid foundation for our brand's growth.

We will not rest on our laurels but will instead continue to expand our market presence and brand power through our upcoming entry into Japan and marketing campaigns throughout the remaining quarters.”