Daebong LS announced on the 29th that it successfully hosted the '2026 Lubrizol X Daebong LS Beauty Ingredients Seminar' in Seoul at the Elienna Hotel. This event, in collaboration with global cosmetic ingredient supplier Lubrizol Korea, emphasized 'INTEGRATIVE BEAUTY' by exploring metabolic beauty solutions from a cellular perspective. Notably, the attendance of K-beauty brands alongside key ODM and OEM companies signifies a robust interest in innovative technologies for the next generation of skincare.
The seminar positioned Daebong LS as a critical player in harmonizing global beauty trends and innovative ingredient technologies with a strong foundation in clinical data validation. By integrating the entire process—from ingredient development to formulation application and consumer communication—Daebong LS aims to support clients in formulating effective marketing strategies, thereby enhancing product differentiation in a competitive landscape.
The first session featured Park Chae-eun of Lubrizol Korea, who presented 'Lubrizol Beauty Trends by Foresee Lab.' Leveraging Lubrizol's global trend analysis, she outlined K-beauty ingredient trends, integrating aspects such as skin elasticity and volume care in the context of the emerging GLP-1 era, and projected the longevity beauty trend for 2026-2027. This focus on future market directions provides strategic insight for brand positioning and product development.
Following this, Gladys Teo, the APAC Beauty & Home NBD Manager at Lubrizol, introduced AI-powered eye care solutions under the theme 'Eye-Opening Innovation.' Her presentation highlighted next-generation peptide technologies designed to holistically address multiple eye care concerns, such as dark circles and crow's feet. This innovative approach not only captures market interest but also sets a new standard for integrative care in the sector, indicating a shift toward more personalized consumer solutions.
The third session, titled 'Decoding Biotechnology,' showcased advancements in biotechnologically-derived active ingredients. Emphasizing the efficacy of fermentation technology and microbial-derived bioactives, the discussion included applications for enhancing skin barrier function, calming, moisturizing, and providing antioxidants. By sharing its extensive biotechnology portfolio and recent trend applications, Lubrizol reinforces its position in a competitive marketplace.
In the final session, Shin Jin-hee from the P&K Clinical Research Center spoke on the trends of designing beauty claims through data. She presented cutting-edge clinical design examples that reflect real consumer environments, including eye-tracking and touch-proof assessments. This evolution in clinical trials highlights their critical role in differentiating products and developing effective marketing strategies, showcasing the industry's move toward data-driven insights.
A representative from Daebong LS remarked, 'This seminar served as a meaningful platform to present key keywords like longevity, biotechnology, AI eye care, and data-driven claims that will lead the future skincare market.' The commitment to tightly integrated solutions combining unique ingredients, technology, and clinical capabilities reflects their ongoing support for enhancing the global competitiveness of K-beauty brands.