PharmaResearch Unveils Comprehensive Redesign of RejuRan Cosmetic Official Mall

On the 24th, PharmaResearch, led by CEO Son Ji-hoon, announced a full-scale redesign of the official mall for its premium dermacosmetic brand, RejuRan Cosmetic. This strategic move aims to enhance both customer convenience and the overall brand experience, establishing a more intuitive shopping environment that spans the entire journey from brand exploration to purchase.

The redesign features significant improvements in user interface (UI) and user experience (UX), enhancing the accessibility of product information and readability. By reflecting the brand's distinctive premium aesthetic, the visual quality has been elevated, while the content across the entire product lineup has been reinforced to clearly present product selection criteria based on skin condition and usage stages.

From a systems perspective, the platform is designed for greater usability. It incorporates a responsive structure that optimally adapts to various device environments. Enhancements in search and auto-translation functions boost accessibility for both domestic and global customers, demonstrating a clear intent to cater to a wider audience.

To celebrate the redesign, a promotional campaign is set to run until May 20th. Customers who spend over 50,000 KRW will receive a Sun Care Kit (containing a 7ml Dual Effect Ampoule and a 10ml UV Protection Cream). For purchases above 100,000 KRW, additional weekly supplies of the RejuRan C-PDRN full-size product will be provided. Furthermore, a photo review event will encourage customer participation and engagement.

A representative from PharmaResearch stated, "This redesign signifies a shift in our official mall from a mere sales channel to a critical platform conveying RejuRan's expertise and brand value. We aim to continuously refine an environment where customers can deeply understand and select their products while enhancing the overall experience beyond the point of purchase."

RejuRan Cosmetic extends RejuRan's expertise into the home care domain as a premium dermacosmetic brand, with flagship products such as the Dual Effect Ampoule, Active Cream Enhanced, and Skin Protection Mask.