The introduction of two new products aims to leverage skin soothing properties and appeal to sensitive skin consumers in the competitive K-beauty market.
Aimed at integrating smart farming technology and bio-materials, ImiIn collaborates with PlanTFarm and BIOSPLASH to boost K-beauty ingredient competitiveness.
Vaseline expands its brand influence through a strategic partnership with global superstar JENNIE, enhancing its market positioning in the beauty sector.
As MISSHA enters Olive Young's online and offline channels in the U.S., it enhances its multi-channel approach, leveraging heritage and competitive skincare.
Aekyung Industry is reinforcing its community engagement by assisting local farming initiatives amid labor shortages, enhancing its strategic positioning in the market.